Cartoon Games & Transmedia

Event for animation & video games companies

Objectives & content

  • To create synergies between the animation, video games & transmedia industries. 
  • To encourage producers to bring game and transmedia partner at the same EARLY stage as the co-producer and the distributor in the process of a feature film. 
  • To foster the concurrent development of a feature film and game or apps/transmedia approach based on the same characters and graphic bible, like major hit films. 

The afternoon will centre on the following points:

  • A special keynote on Transmedia
    > "How to fund and develop a transmedia project or a video game with traditional tools from animation?”
         - In-depth study of transmedia
         - Tips and specific case (Homo Machina with Arte)
        By Marc Lustigman (Darjeeling)

  • A dedicated conference to give key insights on the video game industry
    for the Cartoon Movie audience

    > "What are the key figures of the video games industry?"
        By Laurent Michaud (IDATE DigiWorld)

    > "How do we target players, platforms and business models in the video games industry?"
        By Julien Mayeux (SNJV & Ubisoft Bordeaux)

    > "How the animation industry can enrich their IP with an interactive experience?"
        By Jeroen Jansen (Happy Volcano)

  • Case-studies to show examples of video games from animation IP success stories
    (Budget, context, ROI on both big and small projects)

    > "Paddington & Robinson Crusoe video games"
        By Alain Milly (AnumanMedia-Participations)

    > "Animation --> video game case study: why it should have been successful?"
        By Laurent Michaud (IDATE DigiWorld)

    > "Raving Rabbids 360°"
        By Joëlle Caroline (Ubisoft Motion Pictures)

  • Coffee Break

  • B2B meetings & exchanges between participants

General schedule

The Cartoon Games will take place on Wednesday 7 March, from 14:00 to 19:00 @ the Palais des Congrès of Bordeaux.


  • Only for animation, gaming and transmedia professionals taking part of Cartoon Movie
  • No extra fee 
  • To register, tick the appropriate box on Cartoon Movie's online registration form

21 December: Deadline to register